One of the region’s top custom home-building companies, Lee Wetherington Homes has been bringing exceptional quality and luxury to homeowners on Florida’s Gulf Coast for over 40 years. Our relationship began with the award-winning builder a decade ago, with several small yet successful projects to promote their brand, local presence and remarkable work.
Fast-forward to 2020, when their management team sought to improve their online footprint, increase home sales and boost traffic to their “inspiration homes.” Lee Wetherington Homes selected Grapevine from a competitive field of marketing agencies to handle a range of important projects. This included rebuilding their website, updating model brochures, managing their social media presence, devising digital marketing strategies, and writing blog and e-newsletter content. We were also tasked with refreshing their current look to be more modern, while remaining consistent with their established, recognizable brand.
CTR (Click Through Rate)